Pura Vida’s Expansion Continues as the Brand Brings its Signature Beach Vibes to Brickell

Pura Vida All Day BreakfastLocal’s beloved wellness-driven hotspot, Pura Vida, brings their signature beach vibes and all-day Breakfast Menu to Brickell. Jennifer and Omer Horev, the husband/wife duo behind the brand, have been steadily expanding the Pura Vida empire since they opened the first cafe in Miami Beach in 2012. The latest Pura Vida Brickell debut will join recent openings unveiled in Fort Lauderdale and Bay Harbour last year.

Boasting a prime location, steps away from Brickell City Centre, Pura Vida Brickell will inhabit 2,400 square feet of space, designed in Pura Vida’s signature breezy aesthetic that includes an indoor and outdoor capacity of 50 seats total. Characterized by minimalist design elements, natural tones, and bright and airy spaces, the brand-new venue will offer locals a genuine go-to spot for a health-focused all-day breakfast and lunch.
Upon opening, Pura Vida will introduce three brand-new menu items, unveiled exclusively at the Brickell outpost before rolling out company-wide. Welcome to the menu: New Beet Juice, New Sweet Potato Dishes, and New Wellness Shots! Perfect for a bite with friends after a workout class, quick lunch on the go, or weekend brunch with the family, Pura Vida’s menu is designed to give you energy and not weigh you down.
Pura Vida Brunch
Photos courtesy of Pura Vida

“We focus heavily on sustainability and are constantly trying to push the envelope for a better environment, starting right here in Miami. We have transformed Pura Vida into a health-conscious, lifestyle brand that we hope can resonate heavily with the new Miami markets we’re expanding to now and in the coming years,” said Jennifer Horev, Chief Brand Officer of Pura Vida.

Pura Vida Brickell is located at 1100 South Miami Ave. 33130 Brickell. Hours of operation will be 8 AM – 8 PM, daily. Ample street and garage parking are easily accessible. Delivery and pick-up are available through the Pura Vida Miami app. For more information, please visit www.PuraVidaMiami.com.

7 Microfiber Towels Well Suited For The Cooking Routine

Zulma Torres

Read Previous

Bars, restaurants and nightclubs on hold as Miami Beach commissioners debate proposals for 2 a.m. last call for booze

Read Next

FREEHOLD Miami Launches ‘Bagels & Bubbles’ Brunch