South Beach lights up with the opening of Moxy South Beach

Moxy Hotel Building Washington Avenue
Photo Credit: Michael Kleinberg

Moxy South Beach Debuts as a Stylish Playful Celebration of Miami’s Cosmopolitan Culture

Moxy Hotels’ First Resort-Style Property Features 202 Rooms, Innovative Design, Six New Dining & Drinking Concepts by The Founders of Coyo Taco, Two Pools, and a Beach Club. Lightstone, the developers behind three award-winning Moxy hotels in New York City, has created a stylish, playful open-air concept and breezy outdoor living. With a design that blends the glamour of midcentury Havana, the artistry of contemporary Mexico City, and a tropical vibrancy that’s unmistakably Miami, Moxy South Beach offers the dining, drinking, and lounging options that modern travelers crave, all located steps from the sand. This will be the first resort-style property under Marriott International’s Moxy Hotels® brand, marking a new chapter for hospitality in Miami Beach.
Moxy Lounge Sitting Room
Photo Credit: Michael Kleinberg
Moxy South Beach’s interiors are designed by Rockwell Group (public spaces and bedrooms) and Saladino Design Studios (Serena, Como Como, and Mezcalista), while exteriors are by Kobi Karp Architecture in collaboration with Rockwell Group. Guests can customize their level of interaction as they move from the sanctuary of their bedroom to public spaces designed for socializing on demand. The majority of spaces are open-air and blend seamlessly with indoor areas. Public areas are peppered with private and semi-private enclaves — including poolside cabanas, open-air meeting studios, and sequestered dining tables — that let guests be in the mix and on their own all at once.
Moxy Wet Bar Suite
Photo Credit: Michael Kleinberg
The 202 thoughtfully-designed bedrooms include King, Double Queen, or Quad Bunk options, as well as residentially styled suites. All rooms are dressed in vivid Miami hues and bathed in sunlight thanks to floor-to-ceiling windows. Inspired in part by the Clyde Mallory Line, an overnight ferry service between Miami and Havana that operated in the 1940s and ‘50s, the rooms resemble ocean liner staterooms with ingenious, space-maximizing storage solutions. Oceanview rooms on higher floors offer unobstructed vistas of the Atlantic, while other rooms feature expansive views of South Beach’s pastel-hued architecture. Bedrooms feature custom art by Miami artist Aquarela Sabol depicting iconic artists — Frida Kahlo, Jean-Michel Basquiat, Pablo Picasso, and Salvador Dalí — visiting South Beach.
Moxy Rooftop Sitting Area
Photo Credit: Michael Kleinberg

For the dining and drinking venues, Lightstone tapped the Miami restaurateurs behind the uber-popular Coyo Taco and 1-800-Lucky to create six new exclusive concepts, drawing on Mexican, Caribbean, and local flavors. Starting at the signature Bar Moxy, guests can simultaneously check-in contact-free and order a handcrafted cocktail. Retro-style swivel barstools surround the oval-shaped bar, while an infinity mirror installation above contains the phone number of El Floridita, the legendary Havana watering hole, paying tribute to Miami’s Cuban heritage.

Moxy La Ultima y Nos Vamos
Photo Credit: Michael Kleinberg
On the second floor, an open-air rooftop restaurant and bar, Serena, channels the enchanting rooftop and patio restaurants of Oaxaca and Mexico City. Located on a vibrant, lushly planted terrace, Serena has a laid-back yet sophisticated vibe that’s like none other in Miami. Lounge and table seating — plus an enticing menu of shareable dishes and hand-crafted cocktails — create an inviting atmosphere for sunset cocktails and nibbles, leisurely lunches and dinners, or buzzy brunches accompanied by live music. Opening April 2021 is Como Como, a marisqueria (seafood restaurant) and raw bar, also opening in April is a sexy and mysterious mezcal lounge, Mezcalista, accessed either from the back of the marisquería or through a discreet entrance on Washington Avenue.
Launching opening weekend – just in time for Valentine’s day – is the Foreplay – Mezcal, Oysters, Vinyls & Dice Package. In true Moxy fashion, the playful package is complete with all the essentials for a romantic evening out and a naughty night in. Guests receive a dozen oysters, two signature mezcal cocktails at Serena, and a Sexy 6 Dice Game for impromptu foreplay fun. The free in-room record player with “aphrodisiac album collections” is a mood-boosting enhancement.
Moxy South Beach is located at 915 Washington Avenue, Miami Beach, FL 33139.
For more information please visit

Zulma Torres

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